View Cesar Brea's profile on LinkedIn

My Firm

email me

Get new posts by email:

Delivered by FeedBurner

RSS

My Google Reader feed

My Twitter feed

View blog authority

View blog reactions

Related Sites

  • Cesar Brea's Weblog
    My original blog, hosted by the Berkman Center for Internet and Society at Harvard Law School
  • Octavianspace
    A Myspace experiment. May 2006 update: no friends after 6 months (Tom doesn't count). Maybe this isn't for me, though I haven't done much with it yet.
  • Marketspace Advisor
    News and comment on the cross-channel customer experience
  • Radio Free Brea
    My podcast station on Andrew Grumet's Gigadial service.
  • ESM Partners
    essays on high-tech strategy, sales, and marketing by me and Jamie Schein.

Copyright

« May 2007 | Main | September 2007 »

June 30, 2007

Filtering For Friends: My Google Reader RSS Feed

In case you're remotely interested, here's the RSS feed for items I'm reading in Google Reader that I've marked "shared" .  There's also a link to this feed in this blog's sidebar, to the left of this post.

June 29, 2007

LinkedIn: Facing Reality

Many of us have been wondering for a while when LinkedIn would get around to opening up its API so others could take advantage of its networks of registered users to build applications  that could be spread virally through those networks.  Facebook has stolen a march on LinkedIn, first by allowing anyone to create a group, and most recently by exposing an API to allow others to develop applications that use its registered user base and networks -- or what they call the "social graph". 

Facebook applications have taken off like wildfire, and with this initiative Facebook has raised the "platform ante" beyond where Google, Amazon, and Yahoo had it (i.e., rich APIs and data sets to query through them, but limited networks of users) for anyone aspiring to build a large-scale web presence.  My favorite Facebook app, which I think best (most simply) demonstrates what Facebook has made possible, is the "Friend Wheel".  When I look at mine, I realize how many friends I still have to introduce to each other!  (Maybe what I need is a Facebook app that implements "graphic friendship" ideas...)

Now there's speculation about LinkedIn getting with the program.  Folks fret about whether the LinkedIn UI could handle the weight of a bunch of apps.  That's a red herring, IMHO.  Based on the relative rate of connection requests I've been getting in the last few days (4 or 5 to one in FB's favor), it would seem LinkedIn has no choice. 

But what's even more compelling about what Facebook's done, and why the imperative for LinkedIn is even more urgent,  is the economic opportunity it creates.  Everyone in the network can now make informed choices of apps to place on their profile pages, and a smart platform player will ultimately do a three-way rev share -- some for the member, some for the app developer, and some (ok most) for itself.  It will be interesting to see how soon Facebook gets around to this.

Search

e-Commerce

  • All commissions donated to charity.


  • Search Now:
    Amazon Logo

Lijit Search