About

I'm a partner in the advanced analytics group at Bain & Company, the global management consulting firm. My primary focus is on marketing analytics (bio). I've been writing here (views my own) about marketing, technology, e-business, and analytics since 2003 (blog name explained).

Email or follow me:

« Driving Social Engagement With Sentiment Analysis: Text Analytics Summit West | Main | Analytics Week Boston: "Web, Mobile, Analytics - User Tracking and Experience Creation in the Age of Backlash" »

October 28, 2014

My article in iMedia Connection: "What the future of #programmatic buying will entail"

How marketing planning will evolve into "Marketgramming"

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d834203eff53ef01bb07eab63a970d

Listed below are links to weblogs that reference My article in iMedia Connection: "What the future of #programmatic buying will entail":

Comments

The comments to this entry are closed.

Search

Books by
Cesar Brea