DoubleClick Sold: Double the Fun for H&F
A while back I speculated that Hellman & Friedman, the buyout firm that had taken DoubleClick private, would do quite nicely with its investment. Now it looks like "nicely" = 2.5x.
I'm a partner in the advanced analytics group at Bain & Company, the global management consulting firm. My primary focus is on marketing analytics (bio). I've been writing here (views my own) about marketing, technology, e-business, and analytics since 2003 (blog name explained).
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A while back I speculated that Hellman & Friedman, the buyout firm that had taken DoubleClick private, would do quite nicely with its investment. Now it looks like "nicely" = 2.5x.
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