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I'm a partner in the advanced analytics group at Bain & Company, the global management consulting firm. My primary focus is on marketing analytics (bio). I've been writing here (views my own) about marketing, technology, e-business, and analytics since 2003 (blog name explained).

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June 27, 2008

Reality, Virtually

Congratulations to my good friend Kevin Kelly, who's had a mission of helping others, the imagination to see a better way, and the guts to actually do this.  Kevin and I worked together a while back at ArsDigita.  I wrote recently about Kevin's efforts to go beyond some of SL's limitations with another venture of his,  500 Mirrors.  "Reality, Virtually" is his very pithy description of what he's trying to achieve.

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