I'm a partner in the advanced analytics group at Bain & Company, the global management consulting firm. My primary focus is on marketing analytics (bio). I've been writing here (views my own) about marketing, technology, e-business, and analytics since 2003 (blog name explained).

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July 23, 2012

2012 NLG Bike-a-thon Recap: Meeting Desastre and Triomphe With The Same Visage #Autism


As many of you know (having been barraged with a Twit-tensity worthy of @justinbieber), Saturday I rode in the Nashoba Learning Group annual bike-a-thon.  Nashoba Learning Group is a school in Bedford Massachusetts for children with Autistic Spectrum disorders.  Our family has been involved with the school since its founding over a decade ago; it now has 90 students.  It achieves wonderful results, and shares what it learns generously.  And now we're also building an adult program as well.

It's not too late to sponsor me for the Bike-a-thon!  

This year's ride was among the most beautiful I can remember -- a lovely, relatively cool and dry New England summer day.  Nonetheless, experience has taught me to seek any advantage possible.  So, at breakfast, I spied this number, and imagined the drafting possibilities of a one-machine peloton:

Perhaps it should have concerned me that its crew looked a little strange:

Screen Shot 2012-07-23 at 5.39.18 PM
Nonetheless, I smiled back, and off we went!

10 miles into my admittedly parasitic strategy (Hey, I did offer to take my turn at the front, but I think they laughed), I thought I heard "Activate les contre-measures!"  I thought I saw tacks, but I really can't be sure.  Slowly though, the sound of the breeze in my ears was replaced with a slow hiss...

I pulled over, and wistfully waved on the vanguard of riders offering their help.  No matter!  My wife knows I live for moments like this, when I can break out the tools I so rarely get to use!


Furiously I pedaled - no, clawed - my way back. Well, scratched a bit.  Let's just say it was a nice day for a ride. 

Thank you again so much to all of the incredibly generous people who supported NLG this year!


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