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I'm a partner in the advanced analytics group at Bain & Company, the global management consulting firm. My primary focus is on marketing analytics (bio). I've been writing here (views my own) about marketing, technology, e-business, and analytics since 2003 (blog name explained).

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October 28, 2014

Driving Social Engagement With Sentiment Analysis: Text Analytics Summit West

McGraw Hill VP of R&D and Analytics Al Essa kindly invited me to join him in delivering this workshop in San Francisco on November 3.  Hope to see you there!

Posted by Cesar Brea at 09:58:00 AM in Analytics, Events, Marketing, Online Marketing, Social Software, Speaking & Writing


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